Double Exposure

  • SPEAKING ENGAGEMENTS. Your prospective photobuyers will see you in a leadership role as you present a luncheon talk, seminar, or trade show presentation in front of a room filled with prospective clients. Increase the visual impact by enhancing your delivery with your personal photography. Join local and national organizations that can help you improve your speaking performance and keep you informed about the opportunities open to you through public speaking.
  • NETWORK. Develop a vital list of inner-circle contacts in the industry. Keep your list up-to-date, and keep these important persons up-to-date by contacting them regularly with news about your accomplishments, future travel plans, latest credits.
  • PUBLICITY. Not paid-advertising, but publicity. Which is free. Maintain a local, regional, and national list of camera columnists, camera clubs, photo schools, photo organizations, photo workshops and seminars, photo magazine editors, newspaper and newsletter editors, and freelance photo writers. According to the latest BACON’S PUBLICITY CHECKER there are 6,108 trade magazines published in the United States and Canada. Make a media person’s job easier by preparing a well-edited news release of interest to his/her audience, involving your photographic activities, accomplishments, projects, appropriately targeted to their interest areas, that fit your coverage areas.